Build more accurate sales territories in minutes— not weeks.
Are you spending weeks passing around a spreadsheet to align on territories, only for them to still include non-ICP accounts? Use Keyplay to build more accurate sales territories in minutes— not weeks.
Trusted by Fast-Growing B2B Teams
Relying on legacy data and fuzzy intent for territory planning wastes everyone’s time and costs you money.
Takes weeks
It takes weeks of passing a spreadsheet around, manually spot-checking accounts.
Low conversion
Conversion rates drop because AEs are forced to work accounts that will never convert.
Lost Trust
Reps complain and lose trust with RevOps, making further collaboration even harder.
Keyplay helps you build better territories in minutes— not weeks.
No more passing a spreadsheet around for weeks. No more missed accounts. No more manual spot-checking from reps.
Build sales territories in minutes, not weeks
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Filter accounts by Keyplay’s fit score & tier, or other signals you care about.
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Export in seconds to csv or your CRM
Show your reps account tiering that’s backed up with real fit data that they can trust.
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Share Keyplay’s fit signals that reps can actually inspect (unlike fuzzy intent).
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Share back tested fit scoring so reps understand why an account is scored the way it is, and they build confidence in the accounts you’re giving them.
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Add in new accounts in seconds with AI Lookalikes.
Do it all in Hubspot or Salesforce so your reps never have to spend time in an external tool.
Map Keyplay score & properties to companies in Salesforce or Hubspot so you can action on your scoring from your single source of truth.
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Seamless 2-way CRM integration.
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Map all Keyplay properties to CRM fields.
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Reps never have to go to an external tool.
Why users love Keyplay
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Keyplay makes us more efficient and smarter
Innovative way to score your TAM at scale. Love the ability to find specific information about our TAM that is not readily available anywhere else. Keyplay unlocks data and attributes at scale that we did not think was possible to get.
Luciana LordSr Director of Marketing at Repsly -
One of the most useful data products I've ever experienced
Keyplay is helping me identify, enrich, and target my audience. The entire Keyplay team is incredible - highly responsive and invested in the success of their customers.
JK SparksHead of Marketing at AudiencePlus -
We saw a ~90% accuracy rate
Keyplay helps us focus on target accounts who not only meet our standard ICP but are help us find accounts that are exhibiting particular hiring behavior which makes our marketing & sales outreach far more timely. We manually checked the data and saw a ~90% accuracy rate, which means we were able to action the account lists we built immediately.
Mike KochisSr Demand Gen Manager at CoderPad -
Meaningful data points I hadn't been able to access before
It’s a lightweight but powerful account scoring tool. We used Keyplay to collect account information and, ultimately, score accounts. We then used that account score to prioritize accounts for both sales & marketing. Keyplay gave us access to meaningful data points I hadn't been able to access before.
Phoebe FarberDirector of Revenue Operations -
Account prioritization with Keyplay for HubSpot CRM
We lacked a good segmentation and scoring model we could use to prioritize the best fit opportunities. Keyplay allows us to not only discover new accounts but prioritize existing accounts we already had in our CRM that were not on our team's radar.
Jake GorgolHead of Growth & Marketing at Outscout -
Best solution for customized target account lists
The main problem Keyplay is solving for us is building a great target account list for Marketing and Sales to work. Now we not only know we're only targeting SaaS companies, but we're layering on dozens of other signals and scoring them.
Joe KevensDirector of Demand Generation at PartnerStack -
Single best tool for account list building
Keyplay's team make it more than a plug and play account list building tool. They work together with you to figure out who wants to buy your product, why they want to buy it, and how to best research those accounts.
Brendan KazanjianStrategy & Ops at Thena -
Saves us from hiring 1-2 fulltime roles
Without a product like Keyplay in our tool belts, we'd hire 1 to 2 full time folks on a team internally to build (likely worse) systems. While many other tools in the Sales Engagement space are going broader and broader with product application, Keyplay stands out by going deeper in their core use case.
Zach WoodsHead of Sales at UserEvidence
Transform the way you plan territories
The best GTM operators trust Keyplay to transform the way they plan territories. And their whole GTM function starts to run more smoothly.
